Credit: Edgar Cervantes / Android Authority

The Disney Plus price hike is now active. The basic plan’s price will increase to $9.99 per month from $7.99/month.
The premium plan’s cost is also going up from $13.99/month to $15.99/month.
The price hike also applies to Disney Plus bundles and its other streaming services.

As of today, October 17, Disney Plus subscribers will start feeling the pinch of rising plan costs as the streaming giant implements its pre-announced price hike. The Disney Plus basic plan with ads will now be priced at $9.99 per month, while the premium plan sees a bump to $15.99. It’s a $2 increase per month for both plans. This price hike marks a new chapter in the ongoing trend of escalating streaming service fees, a reality that subscribers have become all too familiar with.

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